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Matamata Business Directory | Waikato

Explore Matamata businesses in "Hobbit country," featuring tourism, rural services, and boutique retail.

Hobbiton-like countryside in Matamata, Waikato, famous for film tourism and a vibrant rural economy.

Additional Information about Matamata

Matamata, located in the Waikato region, is best known as the home of Hobbiton, the iconic film set from The Lord of the Rings and The Hobbit trilogies. Surrounded by rolling hills and lush farmland, Matamata is a picturesque town with a strong equestrian and dairy farming heritage. Its charm and connection to New Zealand's cinematic legacy make it a must-visit destination. Agriculture is central to Matamata's economy, with dairy farming and thoroughbred horse breeding playing significant roles. The town's tourism industry thrives on visitors exploring Hobbiton and nearby natural attractions such as Wairere Falls. Local businesses, including cafes, restaurants, and artisan shops, cater to both residents and the steady stream of tourists. Professional services in Matamata support its agricultural and tourism sectors, with rural consultancy, real estate agencies, and healthcare providers contributing to the town's growth. Educational institutions and community organizations enhance the quality of life for residents and support workforce development. Matamata's blend of cinematic fame, agricultural success, and natural beauty ensures its place as a standout location in Waikato. Its strong sense of community and vibrant economy position it for ongoing success and development.

Arrowtown Main Street

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