BW 36.174

BW 36.174 is a made-to-measure luxurious fashion brand, designed in New Zealand By Blair Wheeler. The brand is identified by the designers initials BW followed by the numbers 36.174 which are the geographic longitude and latitude coordinates of Auckland, New Zealand, where each BW piece is meticulously crafted. The BW aesthetic is two things. Technical, with an intelligent sensuality, And an extension of his muse. A women who evokes confidence, determination and exudes magnetic energy. The BW brand strives to create a modern platform for the endearing women, bidding focus on it's made to measure service, so every women can experience the sense of empowerment BW brings.